Market research experts

Better decisions thanks to market research from experts

Our targeted advice and one-stop process deliver reliable and representative results – so your business never takes a wrong turn again. Your research institute from Germany.

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OUR SERVICES: GUARANTEE VALID RESULTS

Market research with customised solutions.

Brand Research

Brand Research

Our expertise furnishes essential insights that bolster brand awareness, assist in accurately positioning your brand image, and identify the strengths and weaknesses of your brand's claim or logo.

  • BRAND AWARENESS
  • LOGO EVALUATION
  • BRAND FUNNEL
  • BRAND IMAGERY
  • BRAND PROPULSION
  • SLOGAN ASSESSMENT
  • BRAND VIGOR INDEX
Product Research

Product Research

Our services range from enhancing packaging designs to determining the market viability of a new product concept and evaluating potential reception to a product name.

  • IDEA TESTING
  • MULTI-ATTRIBUTE ANALYSIS
  • PACKAGING APPRAISAL
  • NOMENCLATURE EVALUATION
Pricing Research

Pricing Research

Our analytical approach allows us to pinpoint the price that maximizes revenue, taking into consideration all product features, and ascertain the demand response to fluctuating prices.

  • PRICE RECEPTIVITY ASSESSMENT
  • GABOR-GRANGER TECHNIQUE
  • MULTI-ATTRIBUTE PRICING RESEARCH
Target Group Research

Target Group Research

Erhalte direktes Verbraucherfeedback, erkenne ihre Bedürfnisse und Verhaltensweisen. Wir quantifizieren das Umsatz Potenzial, um die lukrativsten Zielgruppen zu identifizieren und den Umsatz zu steigern

  • MARKET SEGMENTATION
  • CONSUMER FEEDBACK STUDY
Communication Research

Communication Research

Our strategies, including campaign tracking and influencer assessments, provide a solid foundation for decision-making, ensuring impactful brand messaging.

  • CONTENT ASSESSMENT
  • CAMPAIGN MONITORING
  • ENDORSEMENT STUDY
  • INFLUENCER ANALYSIS
  • SLOGAN ASSESSMENT
Employee Survey

Employee Survey

We offer insights that shape employer branding initiatives and contribute to effective employee retention strategies.

  • EMPLOYEE FEEDBACK STUDY
  • LEADERSHIP EVALUATION
Market research experts

WHY CHOOSE SPLENDID-RESEARCH?

At Splendid-research.com, clients are at the heart of everything we do. We prioritize understanding your objectives and deliver results aligned with your goals.

Integrated Expertise for Uncompromised Quality

Our unique approach is rooted in realism and analytical sophistication, with an unwavering focus on a method that yields the best quality results. We blend realistic assessments with customised data collection strategies to provide you with clear, valuable answers to your branding or target audience queries. We walk with you through the entire journey, fostering an open, honest dialogue to develop tailored solutions.

Realistic Guidance

We collaborate with you to form your question, ensuring a realistic objective based on an apt methodology.

Unparalleled Quality Control

During the data collection process, we validate and include only genuine responses to ensure the highest integrity of the results.

Personalised Analysis

In accordance with the latest insights in market and social research, we deliver understandable, valuable insights for the future trajectory of your business.

Meticulous Attention to Detail

Qualitativ hochwertige Marktforschung erfordert unnachgiebige Präzision. Unser erfahrenes Team, das sich leidenschaftlich für Daten interessiert, garantiert eine sorgfältige Bearbeitung deiner Anfragen. Wir schätzen die Unabhängigkeit, die wir durch unseren eigenen Pool mit unserem Panel MOBROG und dem Mittel der Online Umfrage haben, denn so haben wir die Kontrolle über die Qualität der Antworten und können uns dynamisch an deine Bedürfnisse anzupassen.

A Team of Experienced Professionals

Our team of seasoned experts, specialised in various research areas like price research or employee surveys, are motivated to support you. Their extensive experience allows for individual adjustments to the research design, increasing the reliability of your market research.

Guarantee of Data Quality

Exzellenz in der Marktforschung erfordert schnelles Handeln, methodische Strenge und gut gewartete, hochleistungsfähige Panels für Online Umfragen. All das haben wir unter unserer eigenen Leitung, so dass wir auf Änderungen in der Datenerhebung reagieren, geeignete Methoden integrieren und unsere Panels routinemäßig pflegen. Dieser praxisnahe Ansatz garantiert die höchste Qualität der Daten und bringt deine Marktforschung zum Erfolg.

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